3330:Reading Notes Week of Feb. 8

13 Feb

Reading Notes for this week come from Chapter 3 of Dennis L. Wilcox’s:

Public Relations Writing and Media Techniques (5th Edition)

Legal and Ethical Guidelines

  • Ignorance of the law is NO excuse!
  • SEC- Securities Exchange Commission
  • FTC- Federal Trade Commission

Guidlines for Ethical Conduct

  • Advocacy
  • Honesty
  • Expertise
  • Independence
  • Loyalty
  • Fairness
Advertisements

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out / Change )

Twitter picture

You are commenting using your Twitter account. Log Out / Change )

Facebook photo

You are commenting using your Facebook account. Log Out / Change )

Google+ photo

You are commenting using your Google+ account. Log Out / Change )

Connecting to %s

%d bloggers like this: