Tag Archives: Social Web

Infographics

26 Oct

What is an infographic?  How are they useful?  And how do you create one?

First of all, an infographic is a pictorial or graphical representation of information.  Examples of infographics include: charts, maps, and diagrams.  Infographics are used to aid the comprehension of facts and figures that readers would other wise confuse or be unable to comprehend.

Infographics are very useful because infographics can be used to explain large facts and figures to readers in a way that the reader can visualize thus un-complicating the information being presented.

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Does Size Really Matter?

21 Sep

Many new bloggers often fret over the length of their posts.  Are they too long, too short or just right?  Luckily, I found a link to a blog post by Jonathan Morrow that addresses this dilemma and shed some light to the question: Does size really matter?

In his post, Do long Blog Posts Scare Away Readers?, Morrow examines whether a blogger should opt for a long post or should the blogger go the short route?

Well, that all depends on the story you are trying to tell.  If you can tell the story in 200 words or less great.  Still, don’t worry about scaring away readers with a long blog post.  According to Morrow, “Long blog posts don’t scare away readers; sloppy writing does.”

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3030:Reading Notes Week of Apr. 12

16 Apr

Reading Notes for this week come from Chapters 11 & 12  of Deltina Hay’s:

A Survival Guide to Social Media and Web 2.0 Optimization: Strategies, Tactics, and Tools for Succeeding in the Social Web

Chapter 11 –  More Social Tools

  • Social Calendars-place to post you event in one place yet spread the word
  • Social Pages-created about a specific topic
  • Wikis
  • Social Search Portal- search engine built or focused on one topic
  • Virtual World-3-D world

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3330:Reading Notes Week of Apr. 12

16 Apr

Reading Notes for this week come from Chapter 13 of Dennis L. Wilcox’s:

Public Relations Writing and Media Techniques (5th Edition)

The World Wide Web

Creating a Press-Friendly Web Site

  • Most important information for journalists:
    • Contact information
    • Search tool
    • Company background
    • Financial data
    • Company history and executive profiles
    • Graphics and usability
    • Downloadable material

Writing For the Web

  • Takes people 50% longer to read stories on the web
  • 79% of people only scan web text
  • Online writing is nonlinear
  • Keep sentences less than 20 words long
  • Keep paragraphs at 2-3 sentences

3030:Reading Notes Week of Mar. 29

3 Apr

Reading Notes for this week come from Chapter ‘s 8 & 9 of Deltina Hay’s:

A Survival Guide to Social Media and Web 2.0 Optimization: Strategies, Tactics, and Tools for Succeeding in the Social Web

Chapter 8 –  Media Communities

Image Sharing Sites

  • Fantastic way of showcasing and managing photos you have taken

Video Sharing Sites 

Uploading Images
  • Create a list of key terms for use as tags
  • Choose a video category (if applicable)

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Blog Comments. So what? Who cares?

30 Jan

Many blogs contain a comment section which allows for interaction between the blog author and the readers…

But is the comment section essential to having a successful blog?  I decided to get the opinions of fellow bloggers to gain a better perspective.  While researching I stumbled across two interesting posts on blog comments.

In the first post, Are blog comments necessary for community?, Justin Hitt raised an interesting point in his post.  He said that allowing of comments on blog posts is mostly for the benefit of the writer and not the person commenting.

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3030:Reading Notes Week of Jan. 11

29 Jan

Reading Notes for this week come from pages 12-22 of Deltina Hay’s:

A Survival Guide to Social Media and Web 2.0 Optimization: Strategies, Tactics, and Tools for Succeeding in the Social Web

  • By concentrating on interactivity, sharing, and collaboration you can improve your chances of being successful.
  • RSS (Really Simple Syndication)- you can receive information from sites you like using this plain text feed.
  • Meta data- is simply “information about information.”   Meta data helps search engines more accurately categorize websites.